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B2B Online Connect

April 27 - 28 | Virtual

Event Details

B2B Online Connect is an interactive, senior-level platform that provides you with best practices, timely perspectives, and creative takeaways for the top challenges and opportunities facing B2B eCommerce. Ranging from the importance of a CX agenda, account-based marketing, SKU strategies, B2B payment options, and much more.

The B2B Online Connect Virtual Event on April 27 & 28, attendees receive access to all educational content (fireside chats, panels, keynotes, roundtables) delivered by other senior executives and get the opportunity to have pre-scheduled 1-to-1 meetings with solution providers, who can help you source the latest technologies to accelerate your digital transformation.

Interested in speaking with our team? Request a meeting.

Our Sessions

Date/Time: 12:45pm, April 28

Businesses are constantly looking to drive innovation and growth. However, they often lack the foundation that enables data-driven, agile decision-making. In this session, learn how Central Garden & Pet laid the foundation for innovation & growth by centralizing analytics. Jimmi Rai, Sr. Director, Data & Analytics at Central Garden & Pet, and Pallav Neeraj, AVP, Sales & Account Management at Ugam, A Merkle Company, will show how centralized analytics is being applied to enable better decisions and drive impact across various business functions.

This session will:

  • Provide a deep-dive into aspects of a centralized analytics model
  • Outline a roadmap for analytics maturity
  • Provide actionable key takeaways

Jimmi Rai

Sr. Director, Data & Analytics, Central Garden & Pet

Pallav Neera

AVP, Sales & Account Management, Ugam, A Merkle Company