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10,000+
Salesforce Certifications -
10X
Salesforce Partner of the Year -
50
FDE Certified Consultants -
664
Agentforce Specialists
Customer Data & "Identity Boost"
Merkle connects the dentsu.audiences identity graph directly into the Salesforce environment, giving you and your partners common ground on who your customers are. Identity Boost lifts match and addressable reach to media channels, while supporting audience overlap with retail media and publisher partners, attribute enrichment, and planning against a fuller customer view. All governed, none of it moving your data.
Messaging & Journeys
As a 3x Salesforce Marketing Cloud Partner of the Year and PAB member, Merkle helps B2B and B2C leaders transform marketing from campaign-based to continuous, always-on engagement. We demystify the evolution to Marketing Cloud Next, empowering future-ready organizations to take control of first-party data and activate the right content, on the right channel, at the right moment.
Commerce
Merkle powers world-class commerce experiences across Commerce technologies (SFRA, Storefront Next and Commerce on Core), leveraging our proprietary accelerator to connect composable CMS (e.g. Contentful), Salesforce core and your customer data. Our experts enable billions in GMV transactions annually and help brands turn visit into revenue opportunity.
Promotions & Loyalty Management
Merkle leads the world in loyalty strategy and execution, turning Salesforce Loyalty Management into a connected growth engine where loyalty, promotions, CRM, messaging, and commerce all work together.
CRM & Agentic Care
With 4,500+ core certifications and 600+ Agentforce specialists, our team helps customer care organizations evolve away from traditional/reactive customer care to deliver proactive, intelligent services. We configure agents that understand customer context, predict needs, and automate resolution across voice, chat, email, and knowledge channels - freeing your teams to focus on high-value interactions while improving satisfaction and reducing cost-to-serve.
Insights & Analytics
Merkle's 1,500+ analytics experts deliver insights across the full customer lifecycle - from Agentforce performance and commerce conversion to owned channel activation impact. We help your team turn enterprise data into actionable intelligence, enabling smarter, faster business decisions and unlocking the full value of your Salesforce investment.
Merkle at Dreamforce
Join our experts at Dreamforce 2026 — September 15–17 in San Francisco — as dentsu proudly sponsors the CMO experience. Learn how to turbo-charge your marketing organization by embracing Marketing Cloud Next, our Contentful partnership, and the future of marketing co-created with Salesforce.
Merkle Martech Academy
Merkle offers an immersive ten-module series to help marketers connect the dots between Salesforce technologies and the everyday decisions, processes, and responsibilities that organizations demand.
