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Blog

Latest Posts

The Cloud-Based Future of Customer Experiences in Healthcare

Customers demand better experiences from the companies with whom they interact, regardless of the industry. While the healthcare industry is unique in some important ways, it is also feeling the pressure to deliver more personalised and relevant experiences to its customers.

What Marketers Need to Know About Digital Transformation

As part of the 2021 Customer Experience Imperatives Webinar series exploring the three imperatives for brands to transform customer experience, Blair Cooke (Managing Director, Merkle Australia) talked to the importance of digital transformation.