Detailed overview

Third-party cookies are on the way out and marketers need new ways to solve for digital identity, ad targeting, and attribution. In this webinar, our experts discuss the implications of this major shift in online tracking capabilities and what steps can be taken this year to ensure your organization’s readiness.

In this webinar we’ll discuss:

• What the cookieless future means for marketers
• How digital marketing will evolve in response to these challenges
• What marketers should be doing now to prepare
• First-hand examples of what standing up a first-party data strategy look like