The purpose of this role is to engage with a single Partner to originate, shape and qualify opportunities for handoff to Enterprise BD team. Hunts potential targets using campaigns and partner relationships to originate leads. Builds relationships with Alliance Partner sellers and networks with Industry leaders.
The Alliance Partner Manager (APM) will originate new business opportunities through the Partner Alliance (Adobe) to grow Merkle's services business. The APM will also drive attributed Merkle-influenced software-revenue for our Adobe Partnership. You will lead Merkle's relationships across Adobe alliance product areas.
Qualifications
You are:
- Experienced in partner-side sales process and programs
- Experienced selling to and partnering with Adobe and experience in the Adobe ecosystem
- Initiative-taking, persuasive, a self-starter, and a quick study
- Comfortable working with SVP and C-Level leadership
- A "plugged in" professional with an active network / "Rolodex"
You will:
- Lead the partnership relationship with Adobe partner managers and increasing sales and marketing programs directly with our partner's sales and marketing teams.
- Function as a subject matter expert with Adobe, the APM efforts will support new sales at existing clients and new logos.
- Train and support Adobe Partner Sales Managers who match partner opportunities with the service provider partners they know, trust and believe will best help close deals for partner.
- Execute your duties aligned with the approved sales plan for Merkle services for partner and Merkle-influenced partner license revenue.
- Deliver, and contribute to, the joint narrative between Merkle and Adobe in cooperation with Merkle solution owners.
- Cross-functionally support internal teams in identifying, developing and closing new business.
- Lead Adobe Alliance enablement including participation in go-to-market activities, deal-registration / incentives, and management of Merkle virtual presence with Partner
- Drive the Partner alliance to higher levels of maturity across the Merkle Alliance Partner framework: Sales, Marketing, Enablement, Joint Initiatives, Delivery
- Contribute through internal teams to develop alliance partner offerings and go-to-market strategy
- Assist in managing the Adobe Power Map and advance Merkle's thesis into the Adobe team
- Execute solutions to meet the unique business needs of clients and effectively position the same
- Enter and track all opportunities in CRM portals to managed progress toward performance goals
This role will play a key part in driving wins at the most strategic accounts to support the success of our alliance program.
- Position Merkle as a leader in the Adobe Alliance partner ecosystem with access to senior Alliance partner leadership
- Achieve alliance metric targets across pipeline, revenue, and win rate
- Increase Alliance Partner maturity across the dimensions of the Merkle Alliance Partner Framework
- Operate within assigned budget
- Minimum of seven to ten years of overall professional experience
- Minimum of five years in digital media, marketing, consultative or alliance sales experience
- Domain knowledge in marketing technology and ad technology
- Adobe experience and relationships
- Knowledge and understanding of digital agency marketplace
- Develop strong internal relationships within respective Verticals, Business Units and across Merkle
The annual base salary range for this position is ($136,000-$219,650). Placement within the salary range is based on a variety of factors including relevant experience, knowledge, skills, and other factors permitted by law. Additionally, this position is eligible for commission following the terms of the company’s plan in effect at the time the commission is earned. .
Benefits available with this position include:
• Medical, vision, and dental insurance,
• Life insurance,
• Short-term and long-term disability insurance,
• 401k,
• Flexible paid time off,
• At least 15 paid holidays per year,
• Paid sick and safe leave, and
• Paid parental leave.
Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For more information regarding dentsu benefits, please visit www.dentsubenefitsplus.com.
To begin the application process, please click on the “Apply” button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps.