Role Purpose  

The Alliance Solution Leader (ASL) will be primarily responsible for providing sales support, solution development leadership, and Go-to-Market (GTM) efforts and amplification through the Partner Alliance (Adobe) to grow Merkle’s services business. The ASL will also assist in driving attributed Merkle-influenced software revenue for our Adobe Partnership. The scope of the role is to lead Merkle’s relationships for pre-sales and engineering support across Adobe alliance product areas. You will report to Chief Growth Architect, Merkle Alliances.

This is a remote role. Employees within 90 min of our NY, MI, or IL offices may expect 1 day a week onsite. ~25% travel to client sites and conferences.

You are: 

• Experienced in supporting partner-side selling motions and programs 

• Experienced selling into and/or co-selling, co-developing solutions and GTM offerings / collateral partnering with Adobe  

• Experienced navigating the Adobe ecosystem 

• Experience and ability to create and run solution demonstrations in client settings 

• Initiative-taking, persuasive, a self-starter, and a quick study 

• Comfortable working with SVP and C-Level leadership 

• A “plugged in” professional with an active network / “Rolodex” 

You will: 

• Develop strong partnerships with Adobe partner managers and assist driving sales, solution delivery leadership, assisting with GTM activities, demonstrations, pre-sales architectures, and marketing initiatives directly with our partner's sales and marketing teams. 

• Function as a subject matter expert with Adobe, the ASL efforts will support new sales at existing clients and new logos.  

• Train and support Adobe Partner Sales Managers who match partner opportunities with the service provider partners they know, trust and believe will best help close deals for partner. 

• Execute your duties aligned with the approved sales plan for Merkle services for partner and Merkle-influenced partner license revenue. 

• Deliver, and contribute to, the joint GTM narrative between Merkle and Adobe in cooperation with Merkle solution owners. 

• Cross-functionally support internal teams in identifying, developing and closing new business. 

• Assist Adobe Alliance leadership by participation in go-to-market activities, deal-registration / incentives, and management of Merkle virtual presence with Partner 

• Assist in driving the Partner alliance to higher levels of maturity across the Merkle Alliance Partner framework: Sales, Marketing, Enablement, Joint Initiatives, Delivery 

• Contribute through internal teams to develop alliance partner offerings and go-to-market strategy 

• Assist in managing the Adobe Power Map and advance Merkle’s thesis into the Adobe team 

• Execute solutions to meet the unique business needs of clients and effectively position Adobe solutions as an integrated part of strategic offerings for our clients 

• Assist with entry and tracking all opportunities in CRM portals to managed progress toward performance goals 

Outcomes 

This role will play a key part in driving wins, relationship development, and solution evolution at the most strategic accounts to support the success of our alliance program. 

• Help position Merkle as a leader in the Adobe Alliance partner ecosystem with access to senior Alliance partner leadership 

• Assist in navigating the Adobe organization to provide significant funding through Marketing Development Funds (MDF) to co-fund Dentsu / Merkle GTM efforts, solutions, and accelerators 

• Help achieve alliance metric targets across pipeline, revenue, and win rate 

• Increase Alliance Partner maturity across the dimensions of the Merkle Alliance Partner Framework 

• Operate within assigned budgetary guidelines where applicable 

Qualifications 

• 5 to 8 years of professional experience:

  • With alliance partners, especially Adobe.

  • In large strategic implementations, either in a systems integrator (SI) or experiential agency setting.

• Proven ability to navigate Adobe’s complex, siloed organization and co-sell effectively.

• Experience engaging with clients in both Day 1 (new logo) and Day 2 (existing client) sales scenarios.

• Minimum of three to five years in digital media, marketing, consultative or alliance sales experience 

• Domain knowledge in marketing technology and ad technology 

• Knowledge and understanding of digital agency marketplace

• Can develop strong internal relationships within respective Verticals, Business Units and across Dentsu / Merkle 

• Strong proactive, interpersonal and collaborative skills to interact with multiple sub-capabilities within Dentsu/Merkle and different constituent groups at Adobe 

The annual base salary range for this position is $163,000 - $263,350. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law. Additionally, this position is eligible for discretionary incentive compensation.

Benefits available with this position include:

• Medical, vision, and dental insurance,

• Life insurance,

• Short-term and long-term disability insurance,

• 401k,

• Flexible paid time off,

• At least 15 paid holidays per year,

• Paid sick and safe leave, and

• Paid parental leave.

Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com.

To begin the application process, please click on the “Apply” button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps.

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