You have invested a lot of time and effort in your campaign, but it has not yet caught the attention of your target group? Your carefully designed online ads only attract a few users to your website? No problem: with the Short Report from Merkle.
With this standardised analysis, we examine your campaign and online marketing assets for various KPIs. Added to that, we adapt to necessary adjustments, for example in a creative sprint or social media workshop. You can also use the Short Report as an A/B test to compare different asset variants.
Among other things, we analyse the following aspects of your campaign or your online marketing assets:
- Fit to the chosen platform
- Responsiveness
- Technological aspects
- Recognizability
- Target group attraction