Inside Job: Making CX Work
This podcast hosted by Jose Cebrian discusses CX transformation with the people who make it happen. Jose will interview guests across dentsu, brands, and partners to give listeners tips and examples of how transformation becomes a reality, from tech, to CRM, experience, and everywhere in between.
About the Host
Jose Cebrian leads the Automobility, Travel, and Entertainment verticals at Merkle. He is passionate about delivering outcomes for clients by bringing the best of Merkle to meet clients’ needs. He has 25+ years experience in media, CRM, and technology across multiple industries. Jose has been at Merkle for seven years and held prior roles including SVP, Consulting and Strategy as well as SVP, Digital Messaging.
Digital Marketing Musings
What’s happening with digital media right now? This podcast provides a casual pulse on industry developments and applicable strategies for staying relevant in a rapidly evolving landscape. Marketers get a boost from digital marketing experts that solve real-time problems and help brands thrive.
About the Hosts
Gaia Read is a Customer Strategy Manager and has been at Merkle since 2015. Her experience has spanned Retail, B2B, CPG, Financial Services, and Non-Profit clients with work focused on Direct Mail, Digital Media, Web/Site UX, and Email. She’s a former Senior Manager in Performance Media, specializing in Search Engine Marketing (SEM). Gaia is passionate about people management, professional development, working cross-functionally, and taking a holistic, consumer-first focus to solutioning for client needs.
Andreah McCartney is the SEO Associate Director with Merkle and has been with the team since 2016. In this time, Andreah has worked with clients across a variety of verticals including retail, entertainment, health and wellness, and more. Andreah combines a strong technical foundation with a good understanding of content strategy to deliver value for her clients. However, her true passion is understanding how SEO can layer into a more complex marketing strategy to help ensure her clients’ success.
