Shank Subramani is a Marketing Analyst at Merkle and has worked with clients across numerous verticals including Financial Services, Travel, Entertainment and Media. In his spare time Shank is a basketball fanatic who enjoys playing and watching the sport. In the past 18 months, he has illustrated and written multiple pieces to explain basketball concepts from an analytical standpoint which can be found on his Tableau Public page or his personal twitter @shankap0tomus. Shank is a recent graduate of the University of Maryland where he earned his Bachelor of Science in Aerospace Engineering and he currently resides in Washington D.C.
Shank's Articles, Blog Posts, Webinars and More
What I Learned from Building a College Basketball Bracket Prediction Model Last Year
Last year, I used many of the analytical tools and skills I developed while working with clients at Merkle, and I combined them with my personal passion for basketball, to build a prediction model for the men's college basketball tournament.
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