Gaia Read is a Senior Manager in Performance Media, specializing in Search Engine Marketing. In her over five years of experience at Merkle, her clients have varied greatly in category, including Home Goods & Furnishings, Industrial Supplies, Retail & Apparel, Beauty & Cosmetics, and Travel. In SEM, Gaia is passionate about people management, professional development, optimizing workflows, and working cross functionally. Beyond her day-to-day at Merkle, Gaia is a co-founder and co-host of the new Merkle show Digital Marketing Musings. Outside of work, Gaia is a West Coast Swing Dancer and loves to travel the country, getting coaching and attending competitions.