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Andy Taylor

Director of Research
Andy Taylor

Andy Taylor is Director of Research at Merkle, responsible for analyzing trends across the digital marketing spectrum for best practices and industry commentary. A primary contributor to the Merkle Blog, Dossier, and quarterly Digital Marketing Report, he speaks frequently at industry conferences including SMX and Digital Summit events. Prior to digital marketing, Andy worked as an event organizer for a political campaign and dabbled in freelance writing. A graduate of the University of Virginia with a degree in Economics, he likes to spend his free time watching documentaries and selling homemade ice cream sandwiches at farmer's markets with his wife.

Andy's Articles, Blog Posts, Webinars and More

Blog We suggest...

Merkle Digital Marketing Report: Q4 2015 Released

Today, we are pleased to announce the release of the Merkle Q4 2015 Digital Marketing Report. This report highlights trends and changes in the digital marketing space, providing data and commentary across paid search, SEO, display advertising, social media and more.
Blog We suggest...

Yahoo Announces Release of Products Ads Format for Search & Display

Today, Yahoo formally announced the release of Yahoo Product Ads, a new solution aimed at giving advertisers the ability to create and serve product image-based ads across Yahoo search and display. Here’s what advertisers can expect in terms of search and display capabilities.
Blog We suggest...

Bing Moves to Show Product Ads on Mobile, Impact Likely Limited for Advertisers

Bing announced last week that they would begin showing Product Ads on mobile Bing searches, which couldn’t come at a better time for advertisers looking to get more out of this already quickly growing format during the holidays. However, we expect the overall impact to be slight at first for a few reasons.
Blog We suggest...

Merkle|RKG Digital Marketing Report: Q3 2015 Released

We are excited to announce the release of Merkle RKG’s Q3 Digital Marketing Report for download today. As always, the report offers in depth analysis of trends impacting paid search, SEO, comparison shopping engines, display advertising, and other areas spanning the digital marketing spectrum.