Sainath Revankar, Sr. Manager, at Merkle, is an accomplish analyst with nearly 10 years’ experience in providing critical technical intelligence and strategic direction for global clients. A strong background on technology consulting to architect solutions that incorporate all aspects of the Adobe cloud stack, with particular prominence on data integration, personalization, and system growth. He recently helped write the latest version of Adobe’s global analytics architect exam. Prior experience is in Business Intelligence projects with extensive application of data extraction, data cleansing, and data curation methodology to support next generation of dashboards for clients and internal users.
Brian Fitzpatrick, Sainath Revankar, Stephanie Brunnemann, Rob Noll |
Published on: Sep 18, 2019
As people-based marketing becomes critical for brands to survive in a world of evolving consumer expectations, marketers must rethink their traditional approaches. Targeting, measuring and optimizing their marketing and advertising at the level of real people.
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