Paul is Chief Client Officer (CCO) for Merkle/CXM Americas. In this role, Paul is responsible for the growth and development of all Merkle/CXM clients through the alignment of customer experience solutions, services and products to meet their business needs. As CCO, Paul will lead the Client Leadership Group to provide the skills, capabilities and processes required to deliver exceptional client and team experiences.
Paul has over 20 years of both client and agency experience in the delivery of integrated engagement strategies through analytics, data, and technology enablement. Paul began his career with eight years in consulting at both Ernst and Young and Diamond Management and Technology Consulting and prior to joining Merkle, he held executive client and agency leadership roles focused on business transformation.
Paul completed his MBA at MIT’s Sloan School of Management with a specialization in technology and business transformation.
Paul Evers |
Published on: Oct 15, 2020
The giant ad platform's move to restrict targeting by zip code, gender, age and other factors used in digital advertising for housing, employment and credit products will immediately impact ROI and could have long-term repercussions (not all of them bad) for bank and credit union marketers.
Paul Evers, Marc Bellanger, Marc Rossen, Amy Thorne, Diana Tummillo |
Published on: Apr 29, 2020
The financial services sector continues to be turned upside down by the COVID-19 crisis. Changes in customer behaviors coupled with disruption to processes and operations have created both challenges and opportunities for banks, lenders, and other financial firms.
We're glad you're here. Based on where you appear to be visiting from, there might be an even more
relevant part of the Merkle website for you. Check out all of
our location and language options now,
or close this window to keep browsing.