As an SEO Technical Director, Jody is one of Merkle | RKG’s resident SEO Geeks, charged with overseeing technical SEO strategy and efficiently scaling large SEO campaigns and processes.
Jody combines over 15 years of technical experience, ranging from network programming and network systems management to coding, systems integration, and technical support. Since 2007, Jody has focused on technical SEO, advising account managers, account technicians, and clients on the more esoteric aspects of effective SEO. Jody is responsible for overseeing and testing proprietary SEO tools and automating scaled elements of our larger SEO campaigns.
Jody enlisted in the Oregon Army National Guard while still in high school, later joining the Oregon State Police as a Trooper, before ultimately deciding that he must unleash his inner geek.
When not poring over technical SEO and processes, Jody enjoys riding his mountain bike on Bend’s world-class trails, coaching youth sports, and spending time with his wife and two kids.
Jody's Articles, Blog Posts, Webinars and More
Google's Mobile Algorithm Update is Coming April 21. Are you Prepared?
Google's mobile-friendly algorithm update is just around the corner. We give a rundown of what Google is looking for and how you can prepare for and track the impact of the change.
Video: Take on the World with these International Domain Strategies
Technical Director Jody O'Donnell describes three options for how to expand your global reach, including pros and cons to help you make the best decision for your website.
iframe Test: Do Search Engines Follow Links in iframes?
Our in-house test of iframes and how search engines treat content and links found within them. Google does appear to be following the source calls found in iframes and passing equity, but seems to be the only search engine doing so.
Topics:
SEO
