Egle Mazonaite is a Senior Director of SEM and Performance Media at Merkle, providing senior delivery oversight for a group of clients, primarily in retail. Outside of digital strategy and client delivery, Egle works closely with Google on agency workstreams and supports on-going SEM department training, thought leadership and best practices development.
Egle was born and raised in Lithuania, where she completed her bachelor’s degree at Vilnius University. She moved to the United States 10 years ago to pursue her master’s degree at UNC Charlotte and joined Merkle shortly after graduation.
Egle loves to read and shares the love for the beach trips with her husband and their five-year-old daughter Sofija.
Melissa Reilly, Egle Mazonaite, Katie Cottam, Mika Takahashi, Abigail Hamilton |
Published on: Oct 25, 2021
Merkle’s Digital Marketing Report (DMR) uses benchmark data for paid search, SEO, display, paid social, and Amazon advertising to uncover important trends among brands and consumers. How are key performance indicators across Google, Facebook, Amazon, and Instagram faring? Where are the opportunities?
Egle Mazonaite |
Published on: Sep 20, 2021
A large opportunity exists for online retailers this Q4. Retail sales are expected to grow by double digits YoY, with the majority of the increase being driven by ecommerce growth. How can paid search marketers capitalize this holiday season?
Egle Mazonaite |
Published on: Aug 25, 2021
Early in 2021 Google announced changes to match types that took full effect this July, which included a lesser-discussed expansion of broad match's signals. What has Merkle seen from this change and how can advertisers take advantage?
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