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The Latest Shifts in the Media Landscape: Findings From Merkle's Q2 2020 Digital Marketing Report

Original Presentation Date

Aug 11, 2020

Key Takeaways

  • How Covid-19 has impacted digital marketing
  • What spending shifts marketers need to be aware of
  • Trends in paid and organic placements across search, social and more

Detailed Overview

What's been happening in media recently? Where are the opportunities and what shifts can you make to your strategy? Get the latest insights from Merkle’s Q2 Digital Marketing Report. Based on benchmark data for paid search, SEO, display, social media and comparison shopping, the DMR conveys the larger trends underlying performance for major platforms like Google, Facebook, Amazon and Instagram.

The report's author Mark Ballard, VP, Research at Merkle, will present fresh highlights from the study.

Presenters

Mark Ballard

Vice President, Research, Merkle

Erin Spice

Director, Media Strategy, Merkle