When the time comes to choose a content management system (CMS) architecture, building a scalable, functional, and cost-efficient application depends on making the right choice. In the last several years, a new option has emerged and changed the way we think about content: headless CMS. Let’s explore a bit about it and find out how it works, why it’s different, and why this is the future of content management.

Guided selling is a process that involves asking customers a series of questions to determine their needs, preferences, and budget. It's a powerful tool all brands should consider.

This second playbook in our series on Personalization at Scale provides an actionable roadmap to moving beyond purely transactional ecommerce to a holistic, experiential approach.

So, how do we – creative people I mean – keep on coming up with ideas day in and day out? It’s not magic, it’s not some secret instruction book we’ve all read, and it’s not divine intervention. Coming up with ideas is work. But it’s work we can ALL learn how to do if we are willing to better listen to ourselves and our creative partners.

Introducing the Merkle Connected CX Cloud. There’s a large gap between the high marks brands give their customer experiences and the low grades they get from consumers. Behind this disconnect are critical roadblocks to unlocking customer data for better personalization. This infographic helps CX leaders understand how these challenges are impacting business outcomes, and what steps they can take to overcome them. By gaining command of your customer data with the Merkle Connected CX Cloud, you can start delivering the experiences your customers are asking for.

10 commerce trends driving the industryRetail was already moving away from the pre-pandemic times of brick-and-mortar stores and a disconnect between in-store and online experiences. Today, those shifts are in overdrive, pushing an emerging renaissance of new-store concepts in the form of DTC outlets, hubs for click-and-collect, and dark stores to help fuel the boom of ecommerce.As we move closer to a post-pandemic world, we have highlighted 10 trends that are driving retail’s next era.

10 commerce trends driving the industryRetail was already moving away from the pre-pandemic times of brick-and-mortar stores and a disconnect between in-store and online experiences. Today, those shifts are in overdrive, pushing an emerging renaissance of new-store concepts in the form of DTC outlets, hubs for click-and-collect, and dark stores to help fuel the boom of ecommerce.As we move closer to a post-pandemic world, we have highlighted 10 trends that are driving retail’s next era.