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Your Media and SEM Holiday Win List to Complete Your Customers’ Wish List

Original Presentation Date

Aug 24, 2017

Key Takeaways

Merkle’s retail experts from SEM, Display Media, and Paid Social will cover everything you need to be thinking of to be successful this holiday season, including:

  • How customers will be shopping differently this year.
  • Advanced audience targeting strategies to take advantage of the browsing phase.
  • Important considerations to keep in mind for the mobile and in-store shopper.
  • How to use coop campaigns to drive increased visibility for both retailer and supplier.
  • And specifics on optimizing messaging for holiday.

Detailed Overview

Q4 is almost here and before we know it the holiday season will be upon us! Have you made your list and checked it twice? View our on-demand 2017 holiday webinar to make sure your paid media channel strategies are ready to handle the increased demand. Merkle’s retail experts from SEM, Display Media, and Paid Social will cover everything you need to be thinking of to be successful this holiday season.

Presenters

Kelly Brown

Director, Media

Andy Taylor

Director of Research

Priya Salona

Digital Solutions Senior Manager