Key Takeaways
Learn the importance of retention and understand how you can:
- Track, analyze manage retention
- Define journeys for decision makers and influencers
- Leverage your data for personalized retention
- Drive profit through retention
- Measure retention success
Detailed Overview
Understand how to better leverage digital tactics through addressable marketing and owned media experiences for cross-sell, upsell and retention. We will help you identify your target audience for retention messaging and how can you drill into channels and influencers. Retention is much more than loyalty programs, learn how you can upsell your offerings.