Key Takeaways
Join Merkle for this engaging webinar on local digital strategies and come away with actionable outcomes, including:
- How local SEO works together with overall strategy instead of a tactical afterthought
- Learn how to capitalize on paid local opportunities in search
- What you can do on-site to drive search visibility and in-store traffic
- Understand how to get the most of Local Inventory Ads for retailers
- How to deal with location updates and submissions (for example, Google My Business, Bing Places, MozLocal Listings)
- What other local platforms are on the rise and need to be considered for local visibility
- How to ensure location detail accuracy and discover duplicate listings
- Learn more about how to successfully use Google Sponsored Pins
Detailed Overview
Do you know what it takes to have a well-rounded online local presence? What else should you do other than Google My Business and basic paid search?
