The convergence of the Rimm-Kaufman Group (RKG) and Merkle in 2014 combined two progressive forces in data-driven marketing and digital media solutions.
Merkle|RKG has continued to fuse the marketing acumen and statistical sophistication that successfully drives business to clients by maximizing a full range of opportunities including paid search, SEO, product listing ads, social media, display advertising, and feed management services.
Although the RKG brand has been completely integrated within Merkle, its expertise and trusted thought leadership is still accessible through this page and through the valued RKGBlog. Merkle also maintains RKG’s relevant physical presence in Charlottesville, VA, Bend, OR and Boston, MA.
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This free report takes a detailed quarterly look at performance across digital channels including paid search, SEO, product ads, CSEs, programmatic and social media.
Dossier contains articles on topics ranging from making people-based search advertising a reality to mistakes still costing brands in paid search, and more.