Gordon Weston has over 25 years’ experience delivering data led solutions across large multi-national organizations and small to medium enterprises. He has proven success in defining and implementing cloud technology solutions, creating and managing high performing teams, implementing process improvements and managing program deliveries. Experience across finance, insurance, marketing, print, retail, hospitality and gaming sectors.
A huge advocate of continuous integration and automated build process for data, development and machine learning.
Gordon's Articles, Blog Posts, Webinars and More
How to create a road map for cloud migration
In the previous blogs and whitepaper, we discussed the reasons that an eventual move to cloud is inevitable and also helped explain some of the terms used in cloud.
Demystifying cloud terminology and what it really means for CXM
In this series of blogs, we will expand on a few terms we used in the recent cloud paper and explain more about them. We’ll explain why they are important to CXM and why they make a move to cloud inevitable.
Topics:
Eventual adoption of a marketing cloud - Act now to get ahead
We’ve reached the point at which the benefits of cloud computing, in particular its features and firepower, outweigh considerably those of standard legacy architectures. Now is the time to act to get ahead of the competition.
How to make data transformation your foundation for CX Transformation
The events of 2020 caused changes in consumer digital behaviours and needs to accelerate by as much as five years. Were you ready to give your customers the experiences they needed, whenever, and wherever they needed you?
