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Niyi Duro-Emanuel

Strategy & Transformation Lead, SVP
Niyi Duro-Emanuel

Niyi joined Merkle over 10 years ago within the early growth stages of the agency and he has gained extensive experience across performance media in roles spanning delivery, strategy and client services. In his role as VP, Solutions he has helped develop the data and technology strategy that shapes the agency today. Niyi is an expert on the dynamics of the CPG, Retail, Finance and FMCG markets working with some of the agency’s most valuable and prestigious brands.

Niyi's Articles, Blog Posts, Webinars and More

Webinars We suggest...

Building the adaptive organisation

A truly transformed, customer-centric organisation wins by delivering on the total customer experience. It’s about marketing, sales, commerce, and service no longer working separately, but in unison to foster a culture of innovation, agility, and shared goals.
Webinars We suggest...

The Customer Obsessed Approach To Media

Consumers believe that every interaction they have with a brand, direct or indirect, forms a part of their total customer experience with that brand. Most organisations have that understanding and incorporate it within their CRM communication with their customers but this approach rarely extends to Media.