Margaret Wagner

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Margaret's Articles, Blog Posts, Webinars and More

Data Agility: It's Time for Chief Data Officers to Realise They're In The Marketing Department Too

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Latest IPA Bellwether Report Reveals Flatlining Marketing Spend

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IPA Bellwether: Digital budgets rise despite overall market sag

Authored by: Margaret Wagner |
Published on: May 14, 2018

While UK marketing budgets were increased during the first quarter of 2018, it was the slowest growth seen since 2016. EVP, Growth Officer, EMEA, Margaret Wagner comments on the IPA’s Q1 2018 Bellwether Report.