Louis's Articles, Blog Posts, Webinars and More
The importance of an omnichannel strategy for peak season
As consumer shopping behaviours continue to evolve, it is more important than ever for retailers to help connect the dots between online and offline to create seamless and exciting experiences for their customers. This is particularly pertinent as we head into peak season.
How to navigate marketing during unprecedented National and International events
Consumer expectations have led the way for marketing strategies, and brands have had to become extremely agile over the last year to align.
Why you need different video tactics for Gen Z
Marketing teams have to constantly evolve strategies to fit with continuously changing expectations from audiences. Instantly available, easy to consume content has caused an era of shrinking attention spans and a rise in very bite-sized content.
