
Carl has 20 years’ experience in data analytics, data strategy and CRM. Having worked in the UK and Australia for the likes of dunnhumby and Quantium; as well as top marketing agencies, across retail, telco, FMCG, financial services and travel sectors. He now leads analytics, data science, BI and data architecture at Amaysim, now part of Optus, pushing them towards being a truly data-driven telco.