Hermes helps international brands succeed in China. He has a decade and half of experience in digital marketing in Greater China and Asia and is a firm believer in the primacy of hard data to optimize acquisition channels and maximize conversion effectiveness. Hermes is a guest blogger of Baidu Webmaster Tools and a contributor at Search Engine Land and TechnicalSEO.com. Hermes holds a BS in Computer Science and Technology from Shanghai Jiaotong University.
